Zero to $1M

Behind the Scenes of an Online Course Launch

A Documentary by Leo
This documentary captures the inspiring and sometimes a little chaotic journey of Molina, a fearless entrepreneur in the world of an online course creator.

Through heartfelt related stories and behind-the-scenes moments, she takes us along on her journey, from humble beginnings to generating $1.2 million in revenue in just 6 months, and honestly? We're still impressed. (Mic drop moment, if you ask us.)

Melina opens up about the challenges she faced, the lessons she learned, and the importance of key collaborations with partners like Leo (that's us).

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Directed by: Tarzan Studio 🌿
Artistic Director: Olivier Gingras-Audet πŸ—
Produced by: Leo πŸ›΄
Starring: Melina BΓ©langer and the Leo team



Between managing self-doubt, the "ok but what if this crashes and burns?" moments, and the unexpected victory screams, she shows us that the road to success is neither glamorous nor easy β€” but that with the right team, a dash of madness, and a whole lot of perseverance, anything is possible (cute, right? #inspiring).

The documentary shines a light on the launch process of her courses, the strategies used to attract and retain students, as well as the moments of doubt and triumph that marked the entire journey (including some inspired improv sessions and a few full-on panic moments).

Leo’s Impact in Numbers

8 Figures

Generated in Sales

250+

Webinars Created

100+

Course Creators Supported

The Leo Effect 😎

Here's what makes us different

Selling online courses is our specialty

We literally do this for a living.

Β In the morning, we’re building strategies for new clients.

Β At lunch, we’re talking about courses in progress… (yes, we’re always β€œon course”).

Β In the afternoon, we test words, funnels, and ideas.

Β We even have a book club to stay sharp and keep learning what’s new in the industry.

Β Let’s just say… we’ve got the experience to back it up.

We take on 100% of the risk

The only way for us to make money is to help you make money.

We take on all the risk by preparing your launch without asking you for a cent.

And we front the entire ad budget.

In other words, you only pay for results.

And if nothing is generated, it costs you nothing.

That’s what we call aligned interests.

All the experts under one roof

A crucial element when it comes to building trust is consistency.

And it’s hard to achieve when different parts of a project

don’t communicate well with each other.

At Leo, we handle everything in-house, from A to $.

Copywriters, designers, strategists, developers, and project managers

all work together to ensure the success of your project.

β€œAt Leo, we support you with your online course from A to $.”

(Without wasting time and without losing a single dollar on ads!)

What Course Creators are saying

Shooting 31 ads in one day lead to 1200+ sign-ups for my 8-week course. The Leo team is serious and heartfelt, and above all, they deliver real results.
Marc Gervais
Author and Speaker
We saw a near-15x ROI, and doubled our email list in the process, all while feeling more supported than we ever had. From the very first meeting, we knew we could breathe. Everything was structured, clear, and professional.
Simon Hamptaux
Sports Coach
In two days, my ads jumped to over 150 clicks per day. Every piece of advice was actionable and relevant. I got way more than I expected.
Emilie Bolduc
Crochet Course Creator
For every dollar invested, I generated nearly $24 in return. I had a hard time believing it,until I saw it with my own eyes. You took everything off my plate, like a real team.
Marie-So
Decluttering Coach
Thanks to Leo, I stepped away from the technical side and got to focus on what I love: my clients. I got my time and joy back, and a reach across the country I could only have dreamed of before.
Melissa Tougas
Mobility and Rehab Coach
Clear. Concise. Packed with real examples. Leo truly has a gift for making the theory come alive for me.
Maude Gervais
Family Coach
Alone, you go faster. Together, you go further.
Meet some of our partners.
Marc Gervais - Author and Speaker
Maude Gervais - Family Coach
Emilie Bolduc - Crochet Course Creator
Simon Hamptaux - Sports Coach
Yves Amiot - AcadΓ©mie Voix Off Home Studio
Myriam St-Gelais - Trainer, CFSQ
Marie-Pier Villeneuve - Certified sleep consultant
Manon Jacob - Founder of the Institut GSN
Isabelle Cloutier - NPL Coach
Geneviève Masse - Herbalist and co-founder of the Institut Botanica
Dominique Giard - Marketing Communications Advisor
Chantal Gagnon - Mortgage and Financial Coach
MΓ©lissa Tougas - Trainer specialized in postural rehabilitation
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